(BREAKING NEWS: Provisional Patents have been awarded by the United States Patent and Trademark Office through December 2009, protecting the exclusive OrganiCAL™ complex and the formulas of CAL Density™, CAL Pellets™ and CAL Pellets Plus™.)
CAL Density™
It really is Black and White…
Like so many decisions we face with the care of our horses, the choice to feed CAL Density™ is very much black and white.
We believe that each way you evaluate our products, the potential impact on your horses and what goes into each bucket is a powerful “black and white”.
We start with black and white patent protection as the United States Patent and Trademark Office (USPTO) has granted a Provisional Use Patent protecting our exclusive OrganiCAL™ complex as the only organic calcium permitted to be marketed or sold for improving bone density in equines. This protection is in place through December, 2009.
By such time, as many as 100 additional bone density trials will be completed with the involvement of universities from across the nation. If you have a Lexington, KY area based farm and are interested, please inquire about conducting a trial at your farm. These trials are guaranteed to produce a minimum of a 10% bone density increase or the entire cost of the trial is refunded.
There is a new study which began April 1, 2008 at West Texas A&M University where the subjects are 2-, 3- and 4-year olds in training. The data collection will be completed by August 1, 2008 with published results expected by January 1, 2009.
Provisional Patent protection has also been awarded for the formulas of CAL Density™, CAL Pellets™ and CAL Pellets Plus™. This protection is in place through December , 2009 as well.
(Please be aware that any marketing or sales created as a result of fraudulent use of the research involving OrganiCAL™ or in any way associating organic calcium use with bone density improvement will be vigorously defended with all available legal force, including but not limited to immediate seeking of injunctions against violaters. Violation of the formula protection awarded for CAL Density™, CAL Pellets™ and CAL Pellets Plus™ will be defended with equal force.)
The OrganiCAL™ research is black and white. OrganiCAL™ was the subject of an intense university study that proved a 14% bone density increase with horses during the initial 60 days of training.
Among the original "black and white" OrganiCAL™ studies, dramatically higher digestibility was achieved by using OrganiCAL™ versus inorganic sources like calcium carbonate and other organic calcium proteinates. OrganiCAL™ is the only calcium proteinate with proof of bone density increases and these were achieved at one of the most volatile times for bone remodeling - 8-12 month old colts. Lastly, OrganiCAL™ was proven to be free of any imbalances as relates to other minerals, like phosphorus, in the horse's diets.
The results are black and white. The Atwood-Robbins Bone Density Trial Program™ is an ongoing program available exclusively to customers of The Integrity Manufacturing Company™. A minimum of 20 horses is necessary to perform these 90-day trials at your farm. At day 0-30-60-90, your veterinarian shoots digital radiographs of the left cannon bone using a PT-11 Aluminum Stepwedge Penetrometer to objective read the bone density of the horses in the trial. All radiographs are then sent to one of the participating universities for data entry and calculation. If the horses being fed the product do not achieve a minimum of a 10% bone density improvement versus the placebo group, then the entire investment to conduct the trials will be refunded.
The mineral safety is black and white. The OrganiCAL™ Imbalance-FREE Guarantee™ ensures that feeding of CAL Density™ will result in minerals maintaining their proper, healthy balance in your horse or you will receive your entire purchase price plus freight and tax (if applicable). CAL Density™ contain OrganiCAL™, an organic calcium proteinate that was proven to maintain healthy balance in the horses tested while achieving maximum absorption. Simply provide us with the testing that shows the before and after results and there will be no other questions asked.
Our satisfaction guarantee is black and white. Happy keep feeding. Disappointed receive a full refund of your financial investment.
Manufacturing standards are black and white. The Integrity Manufacturing Company of Winchester, KY abides by the human food consumption standards of the American Institute of Baking. An open relationship with FDA and welcome inspections are the guidelines that far exceed those of the animal feed industry. We insure you are getting what we say and we invest to prove it with each batch the subject of independent third party laboratory testing.
Dr. Randy Robbins, creator of the CAL Density™ formula, has a black and white career path of excellence. From research director and professor at major universities to product line developer for major equine manufacturing concerns. Dr. Robbins is a career-long horseman and dedicated family man.
Process Managers, LLC manages the manufacturing process required to make CAL Density™ the transparent product that gives you the black and white experience of confidence. Process Managers, LLC's people are decade-plus veterans of pharmaceutical manufacturing, management and many more years in human food consumption manufacturing and distribution.
Giving back to the industry is black and white. A portion of the CAL Density™ sales dollars are donated to The Equine Wellness Foundation, a charitable organization that gives to many different equine industry related charities and research foundations. Since it's inception in May of 2007, the Equine Wellness Foundation has donated approximately $40,000 to organizations such as The Klein Family Learning Center, The Race for Education, The University of Pennsylvania New Bolton Center Barbaro Fund, The Thoroughbred Retirement Fund, The Equine Humane Society and The NTRA Charities Disabled Jockey's Fund.
(PLEASE VISIT THE "INGREDIENTS" AND "SCIENCE" PAGES TO LEARN MORE ABOUT CAL DENSITY™.)
IMPORTANT UPDATE - The Integrity Manufacturing Company of Winchester, KY, the makers of CAL Density™, has been awarded the necessary approval from the United States Department of Agriculture (USDA) to begin shipping into the European Union and many other countries around the world. This is the key document for UPS and other shipping companies to provide the foreign customs agencies with the required paperwork to gain clearance for delivery. Foreign customers using UPS Expedited Freight qualify for deep discounts on your CAL Density™ orders and with this USDA approval should arrive anywhere in the world within 10 days of shipment from our faciltiy in Winchester, KY.
(Please visit the "Monitoring" page to learn about our The Atwood-Robbins Bone Density Trial Program™)